Align your business with
your values.
Consistency drives business growth.
First, we assess your goals to ensure total alignment – this diagnosis forms our strategic baseline. From there, we connect you with experts who mentor and guide you in transforming your most critical business functions.
We do exactly what needs to be done. Precisely. Effectively. As promised.
Trusted. Experienced. Forward-thinking.
Despite years of proven success delivering projects for diverse brands across global markets, we remain driven by fresh perspectives and complex challenges. We constantly evolve alongside emerging technologies to exceed the shifting expectations of our clients and their audiences.
Łukasz Nawrocki (CEO and VBM Expert)
An acclaimed business leader, Łukasz Nawrocki specializes in B2B transformation, value creation, and scaling through both organic growth and strategic acquisitions. His career is defined by an ability to architect high-impact strategies and build profitable, recurring revenue models.
-
ICEA
Brandma
Space of Ads
Maciej Zagórowski (Scaling Expert)
A Commerce Growth Strategist and co-founder of FEB, KiwiKick, and Zaufane.pl, Maciej specializes in scaling e-commerce through Performance & SEO, driving sales growth and market expansion. His strategic leadership has earned his agencies prestigious recognition, including the Deloitte Technology Fast 50 and Google Premier Partner status.
-
4F
FEB (Fabryka e-Biznesu)
Kiwikick
New Balance
Stiga
Zaufane.pl
Norbert Piotrowski (Strategic Expert)
A strategist and consultant specializing in brand management, organizational culture, and corporate narratives, Norbert has spearheaded strategic projects and innovative launches in the fintech and self-service retail sectors. He facilitates high-level workshops for founders and the C-suite, aligning marketing, communication, and design efforts across complex stakeholder environments.
-
3M
Agora Group
Beiersdorf
Hasco Lek
Ikea
Szymon Skrzypczak (Communication Expert)
A seasoned Creative Art Director, Brand Design Director and Visual Communication Designer with over 2 decades of expertise, Szymon operates at the intersection of design and science. He specializes in developing comprehensive visual identities and communication systems that bring brand strategies to life. He is a lecturer, a mentor, and an experienced leader of high-performing creative teams.
-
ABB
Agora Group
Canal+
Chefs Culinar
Dubai Police
EU Parliament
Eurocash
Euvic
H&M
Maspex
T-Mobile
Mateusz Rozynek (Product Marker Fit Expert)
Driven by a passion for uncovering the deeper context behind companies, Mateusz co-creates value systems and brand strategies that translate into cohesive visual identities. For the past seven years, he has utilized his proprietary Value Based Brands™ model to ensure the brand alignment and strategic compliance that drive business growth.
-
Fuchs-Oils
Hansgrohe
Kupiec
Still
Ziołolek
Marta Piątkowska (Operations Expert)
A marketing professional with over a decade of expertise in communication, branding, and e-commerce, Marta orchestrates comprehensive client relationships. From strategy and content to social media and advertising, she ensures seamless project coordination by combining analytical rigor with creative execution. Her approach is defined by a commitment to partnership and measurable business results.
-
Adbooster
Kancelaria Stawski
Kupiec
Dr. Adam Weinert (Strategic Expert)
Bridging the gap between academia and enterprise-level business, Dr. Adam Weinert is a strategic consultant for large-scale organizations. A lecturer at the Poznań University of Economics, he formulates strategies built on solid scientific foundations, empowering management boards to cultivate and sustain long-term competitive advantages.
-
Amica
Danone
PZU
Sense Consulting
UE Poznań
Żabka
Jacek Dziura (M&A Marketing Expert)
A strategic advisor at the NASK National Research Institute, Jacek Dziura uniquely integrates R&D insights with commercial business practice. He specializes in translating emerging technologies into actionable market strategies, empowering industry leaders and large corporations to navigate and utilize complex innovations.
-
Fibaro
Future Mind
ICEA
NASK
Tpay
Interested? Let’s connect.
We would be happy to share a presentation detailing the Fractal approach and a portfolio of our diverse client work. Alternatively, feel free to call us or stop by our office for a coffee to discuss your business objectives in person.